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In the course of the project "ESCAPE Travel Agency" the participants of the group with the support of General Travells created a real travel agency, selling tours to various destinations not only throughout Russia, but also abroad. The installation wholly reproduced all the attributes of a travel agency - printed matter (posters, postcards, leaflets and maps), as well as video-recordings, advertising tour destinations.

However the content of the provided services is root and branch different from the services provided by a conventional travel agency. The aim of the artists who acted as tour-guides offering original tours to one of the destinations, was to change the consciousness of the viewers. Each of the artists offered his/her exclusive program that included joint art actions (performances), a range of excursions and services, and as a result of this experience each viewer should turn into an Artist.

Press:

In my opinion, the best was the result showed by the "ESCAPE Travel Agency". Its staff - the artists Valeriy Ayzenberg, Anton Litvin, Bogdan Mamonov and Elizaveta Morozova don't simply go to some places, but offer their services for the organizing of unique and exclusive excursions to New York, Paris, Rome, Barcelona, Tsarskoye Selo and the village of Matushino. If you think it to be nothing but another artistic swindle, you are mistaken. Escape is supported by a very respectable firm Jet Travel, an agent of the International Association of Aircarriers. For further details please contact us at ayzen-escape@mtu-net.ru. Have no doubt: the artists, of course, are a little bit strange folks, but they'll show you sights and places of interest that you would never in your life see without them.

Ethics, aesthetics, and a "German sign"
Nikita ALEKSEEV (No.30 of 21.08.2001)



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